the saddest product slogan i’ve seen this year.

Smart 001

Well, I’m glad that’s settled.  I was getting tired of this hidden life of shame and self-loathing.


18 thoughts on “the saddest product slogan i’ve seen this year.

  1. Middle school nerds.
    Don’t worry, from age 21 and on, its all payback!

  2. pax says:

    Didn’t grow up in American schools, did you?

  3. divemedic says:

    But in this country, it ISN’T ok to be smart. When I was in the third grade, I was found to have an IQ of 168. I was made fun of and ridiculed by everyone not a elative- friends, teachers, you name it. Geek. Nerd. Know it all. Brainiac. I’ve heard it all.

    After awhile, I learned to act dumb. I almost failed high school. It was something that I didn’t get over until well into my adult years.

    You see, if you have a gift in this country, you are only admired if your gift makes you pretty, or makes you run fast, or able to throw a ball, or able to pick up heavy things. If your gift makes you smarter than others, you become a threat, something to be despised.

  4. Jay G. says:

    Gotta go with pax et al on this one, Marko.

    Growing up smart in America is only slightly less acceptable than growing up with, say, a large cactus sprouting from one’s forehead.

    I mean, at least with the cactus you could wear a hat…

  5. MauserGirl says:

    I second what divemedic said. That’s exactly how it went for me.

  6. Kaerius(SWE) says:

    I’m somewhere in the 130-150 range(have had various test results), and yup, kids are cruel. In fact in my case it went as far as child “protective services” threatened to take custody away from my mom if I wasn’t placed in a special institution for problem kids, I spent age 10-12 in such places. You see, I’d fight back against against my tormentors, frequently winning 1 on 2 or 1 on 3 fights.

    • Kaerius(SWE) says:

      PS: My strongest memory of 1st grade(7 years old), is one kid holding my arms behind my back for another one to punch me. Me kicking backward and hitting him in the groin, making him lie there the rest of the recess, and me being blamed by the teachers.

  7. D.W. Drang says:

    Your family didn’t make fun of you?

  8. staghounds says:

    Growing up different is always difficult, everywhere. I’d much prefer the burdens that come with the cleverness difference than be stupid.

  9. Joe Huffman says:

    I was a moderately good athlete and significantly larger than others in my class. I only occasionally (when they ganged up on me) had problems with bullies my own age. Older ones were a problem since I attended a two room school house with eight grades and two teachers. 5th grade with 5th->8th in the same room and a new teacher that couldn’t control them was hell. She had a mental breakdown and was gone for few weeks. That was her first and last year of teaching. The next teacher was able to handle the kids better but had mental problems and behaved exactly like Captain Queeg. I would have killed him had I lived only a half mile away instead of two miles and was unsure if I could get there and back without it being noticed that I was gone for part of the night.

    Teachers were as much a problem as anything. They didn’t like me telling them they were wrong and being able to back it up. In hindsight me mocking them probably didn’t help any.

    Son James, also large for his age, had problems but wasn’t willing to physically defend himself because he was concerned about hurting them and “breaking the rules” (the teachers, in a hushed voice, would tell us if he were to stand up for himself they would look the other way for a little bit). It all resolved itself when his little sister Kim started school. She was (and is) tough as nails and wouldn’t stand for anyone being picked on. She’d beat up on boys bigger and older than her, rules be damned, if they picked on her brother. She and the youngest (also a girl) didn’t have many problems with dullards picking on them because they were smart.

    In college James had problems with stupid/socialist teachers and would have to vent to his mom and I occasionally. Kim is experiencing some of that in college now but is handling it fairly well.

    As you might guess I could go on for quite some time on this topic…

  10. Mike says:

    Why, WHY does anybody feel the need to even THINK the phrase “it’s OK to be smart”? We need products aimed at children proclaiming “it’s not OK to be stupid!”

  11. Dixie says:

    “If your gift makes you smarter than others, you become a threat, something to be despised.”

    Amen to that. Nothing is a bigger stigma in school than to be “a smart kid,” and that includes college, I hate to say. My retreat was to act like I was lazy and didn’t care. Not doing my homework and assignments solved any chance I had of being a teacher’s pet.

  12. Steve Skubinna says:

    OK to be smart? Try telling that to Harrison Bergeron.

  13. MarkHB says:

    I picked up a t-shirt that some of you lot might appreciate.

    “You all laugh because I’m different
    I laugh because you’re all the same”

  14. Desertrat says:

    The 97-pound weakling “knows” that the Charles Atlas course will make him strong.

    The 97 IQ knows that he’s stuck where he is.


  15. Mike S says:

    It’s a wonder more people don’t homeschool… especially their smart children.

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